Zillow Group - A Catalyst for ChangePosted by Tim Bray on
It may be time to push the chair back from the table and stand up to the behemoth before us. We as real estate professionals should not be threatened or scared of the paradigm shift that is currently taking place in the industry. We must embrace change and be nimble. There is an opportunity for the Brokers in this country to come together as one. An opportunity to create a portal that will enable the real estate industry to grow and thrive indefinitely.
Let’s back up a few years and look at Zillow’s business model. Zillow proposed to add value to the consumer by offering a Zestimate. The Zestimate made the consumer flock to www.zillow.com . The consumer felt that they now had a tool offered by a disinterested third party that made the Appraiser…
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