The reality of price reduction is that when a seller lowers their price, the buyer may not know that the price has been reduced, and they likely don’t really care, because they will begin their negotiation from the new, lower price. When this happens, the seller gets no credit for reducing the price, and that is a shame. Also, after a seller or builder has done a price reduction, they are much less likely to entertain the thought of another one. So, reducing price is not always the best option if that leaves no further room for negotiations, which is understandable.

 When the buyer looks for financing, they are seeking the lowest interest rate available on the mortgage, with 0 points. As you know, a buyer can pay a point or two and get a lower interest…

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